A real estate developer in Noida was spending ₹2.5L/month on Google Ads with a cost per lead of ₹4,800 and poor lead quality — most enquiries were from unqualified buyers outside their target price range. Inventoapps restructured the entire Google Ads account — rebuilding campaign structure, refining keyword targeting with SKAG methodology, creating dedicated landing pages per property, and implementing audience layering.
A real estate developer in Noida was spending ₹2.5L/month on Google Ads with a cost per lead of ₹4,800 and poor lead quality — most enquiries were from unqualified buyers outside their target price range.
Inventoapps restructured the entire Google Ads account — rebuilding campaign structure, refining keyword targeting with SKAG methodology, creating dedicated landing pages per property, and implementing audience layering.