Conversion website design & development that turns visits into revenue

InventoApps designs and builds conversion-focused websites that turn a brochure site into a revenue tool, fast, accessible, schema-rich, and built around lead capture and booking. We've shipped digital products since 2026, migrating without losing rankings and measuring against conversions, not just looks.

0/12
Industry pages live
200+
Projects delivered
NDA
Before any work begins
2026
White-hat only, honest timelines

What is included.

The scope every engagement of this kind starts from. Anything beyond it is quoted before it is built, never after.

  1. 01Conversion-focused information architecture and design
  2. 02Conversion-rate optimisation (CRO) on the highest-intent pages
  3. 03Site speed / Core Web Vitals engineering
  4. 04Schema markup and technical SEO foundations
  5. 05Accessibility to WCAG 2.
  6. 06Mobile-first responsive build
  7. 07Booking and lead-capture integration
  8. 08Migration with 301 redirects so rankings carry over

What a conversion website actually is

  1. 01

    Conversion-first IA

    Information architecture and page design organised around the actions you need, enquiries, bookings, demos, not just brand aesthetics.

  2. 02

    A technical foundation

    Server-rendered, fast (Core Web Vitals), schema-marked, and accessible (WCAG AA) so the site both ranks and converts on every device.

  3. 03

    Capture built in

    Forms, booking, and lead routing wired in from day one, so the traffic you earn is captured instead of leaking away.

How we think about this work.

We build sites that earn their keep: every layout decision is tied to a conversion goal, every page is fast and accessible, and every migration preserves the rankings you already have. InventoApps has shipped digital products since 2026, and we never trade measurable performance for decoration.

  1. 01

    Audit & goals

    Map where the current site leaks visitors and which actions actually drive revenue.

  2. 02

    IA & design

    Structure and design the pages around those actions, mobile-first.

  3. 03

    Build & integrate

    Develop a fast, accessible, schema-rich site with capture and analytics wired in.

  4. 04

    Migrate & optimise

    Launch with redirects, monitor Core Web Vitals and conversions, and iterate.

How this is priced.

Quoted before work starts. No hidden extras.

Scoped by page count, integrations, and whether a migration is involved. Transparent quote after the free audit.

See pricing detail

The same service, written for your sector.

0 of 12 live. Each page covers the brief, the build and the outcomes for that industry — not this page with the sector name swapped in.

  • SaaS PlatformsSoon
  • TechnologySoon
  • eCommerce (D2C)Soon
  • InsuranceSoon
  • Media & EntertainmentSoon
  • Real EstateSoon
  • Travel & AviationSoon
  • EducationSoon
  • LogisticsSoon
  • Retail & eCommerceSoon
  • Finance & BankingSoon
  • HealthcareSoon

Answered before you ask.

12 questions
What makes a website a 'conversion' website?

It's designed around the actions that drive revenue, enquiries, bookings, demos, not just how it looks. That means clear information architecture, persuasive page structure, fast load, accessible design, and lead capture wired in. The result is a site that converts the traffic you earn instead of just impressing visitors.

What's included in a website engagement?

Conversion-focused IA and design, CRO on key pages, Core Web Vitals and site-speed engineering, schema and technical SEO foundations, WCAG AA accessibility, a mobile-first build, booking/lead-capture integration, and a migration with redirects. Scoped to your goals after a free audit.

How much does a website cost?

It's scoped by the number of pages, the integrations you need (booking, CRM, payments), and whether a migration is involved. We give a transparent quote after a free audit, with no hidden fees. See /pricing/website-design/ for how we structure it.

What tech stack do you build on?

We favour server-rendered or static stacks (like Next.js with SSG/ISR) on a CDN, with a headless CMS where it helps, because content you want indexed and AI-cited must be in the initial HTML. We choose the stack to fit your team and goals, not to lock you in.

Can you integrate booking, CRM, and payments?

Yes. We wire in booking/scheduling, CRM lead routing, and payment flows so enquiries and transactions are captured cleanly and tracked end-to-end. The point of the site is to convert and capture, so these integrations are part of the build, not an afterthought.

Do we own the website and content?

Yes, you own the site, the code, the content, and the analytics. We document everything so your team or a future partner can run it. An asset you don't control isn't a moat, it's a dependency, and that's not what we build.

Will a redesign hurt our existing search rankings?

Only if it's done carelessly. We rebuild on staging, preserve URL structure or map 301 redirects one-to-one, migrate schema, and monitor Search Console through cutover so equity carries over. The classic 'we lost rankings in the redesign' story comes from skipping exactly the redirect and canonical discipline we treat as mandatory.

How long does a website build take?

It depends on page count and integrations, but most conversion sites land in a handful of focused milestones rather than an open-ended project. We ship in stages, foundation, key pages, capture, launch, so you see progress early and can review at each step rather than waiting for a big reveal.

Do you build mobile-first and accessible sites?

Yes. Every build is mobile-first and designed to meet WCAG 2.x AA, semantic HTML, keyboard operability, visible focus, contrast, and alt text. Accessibility widens your audience, reduces legal exposure, and overlaps heavily with the same structure that helps SEO and conversions.

Do you handle hosting and ongoing maintenance?

We can. We'll set up performant, cache-friendly hosting and hand over clean documentation, and we offer ongoing maintenance and iteration if you want it. You own the site, the code, and the content either way, there's no dependency that holds your site hostage.

How do you measure whether the new site works?

Against conversions and Core Web Vitals, not just aesthetics, enquiry/booking rate, page speed, and the journeys that actually produce revenue. We baseline before launch so the improvement is measurable, and we keep iterating on the highest-intent pages after go-live.

Why InventoApps for website design and development?

We build for revenue, not decoration: conversion-first design on a fast, accessible, schema-rich foundation, migrated without losing rankings. Shipping digital products since 2026, we tie every decision to a measurable outcome. Start with a free audit on WhatsApp.

Something specific to your business that is not covered here?

Ask us directly

Work you can look at, clients you can ask.

Where a result is not yet confirmed by the client, it is not on this site. 200+ projects delivered since 2026.

See the work

Start with the audit, not the invoice.

We look at what you have, tell you what we would change and what it would take, and you decide from there. No obligation, and an NDA before anything is shared.

Last updated: