InventoApps
Case StudiesCoaching Institute
WhatsApp Marketing
Education · 2024

Re-engaged 420 dormant leads for ₹18L instant revenue.

5-step automated WhatsApp Business sequence targeting a cold database of 3,200 enquiries.

87%
Open Rate
34%
Response Rate
420
Cold leads re-engaged
₹18L
Instant revenue
Overview

A competitive exam coaching institute in Noida had a database of 3,200 past enquiries that had gone cold. Email campaigns had a 4% open rate and were generating almost no re-engagement. Inventoapps set up WhatsApp Business API with a 5-step automated re-engagement sequence — personalised by exam category, with study tips, free demo class invites, and limited-time offer messaging.

Deliverables
WhatsApp Business API Setup
5-step Re-engagement Sequence
Personalised Messaging Strategy
Automated Demo Scheduling
The Challenge

A competitive exam coaching institute in Noida had a database of 3,200 past enquiries that had gone cold. Email campaigns had a 4% open rate and were generating almost no re-engagement.

Our Solution

Inventoapps set up WhatsApp Business API with a 5-step automated re-engagement sequence — personalised by exam category, with study tips, free demo class invites, and limited-time offer messaging.

Tech Stack
WhatsApp API
Twilio
Interakt
Make.com
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